Tips for Managing Multiple SKUs to Meet Customer Demands
The food and beverage industry today is all about consumer demand and meeting preferences for tastes, specialty ingredients and preparations (such as non-GMO, Kosher and gluten-free), flexible packaging, and convenient serving sizes.
Take the coffee industry for example: One customer wants a special blend in a light roast with a medium grind. Another customer wants a different blend in a dark roast with a fine grind. You can do the math and see the exponential impact of the options. Every variation creates a unique SKU for the coffee producer.
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